Something has happened to the perfectly good word "sustainability"
lately. It seems to still mean "property of being sustainable" and
yet it is being applied across so many areas that I feel a groan rising
up each time I see this perfectly serviceable word used in increasingly
meaningless ways. I thought a new word might be needed. A new word
that would apply whenever someone recognized the that financial
sustainability and social sustainability were interdependent and
interlinked. What does it mean to build financial capital, without
building social capital? Sustainicity is a word that doesn't exist yet.
It's not in Wikipedia. Yet. It's not in the dictionary. Yet.
So I claimed it.
As
the 2012 election season heats up here in the United States, I am eager
to see how the candidates include my notion of "sustainicity" in their
campaign rhetoric and platforms. I am especially gladdened when I read
something that truly surprises me. David Brooks' reflection on Rick
Santorum's performance in the Iowa caucuses delighted me by challenging
me to consider this candidate from a different perspective. Brooks
piece is here:
http://www.nytimes.com/2012/01/06/opinion/brooks-a-new-social-agenda.html
And just yesterday, Gail Collins counterpoint as she reviews Santorum's 2005 book:
http://www.nytimes.com/2012/01/07/opinion/collins-it-takes-a-santorum.html
I
hope to reflect on this challenging tension between economic and
societal health from the perspective of an individual who has worked at
the juncture of those two poles for years. By challenging my own
thinking as a person of deep faith in both God and rational thought, I
hope to define a sustainicity movement...perhaps a movement of one, or
one plus my Facebook and Google+ pals. Or just my family as they
monitor my posts for signs of decrepitude.
Sustainicity. It starts here.
No comments:
Post a Comment